HOSPITALITY & WINERY MANAGEMENT
. creating a connection .
building exceptional service
& optimizing profitability
Business Administration
Concept Development
Launch Strategy
Business Plan Assessment
growth plans - short and long term planning and execution
Operational Review
overall efficiencies, cost controls, and maximize profitability
creative solutions and problem solving
SWOT Analysis
Purchase Systems and Productivity Management
Key Performance Indicators for Annual Budget
Revenue Strategy and P&L Management
Pricing Structures - offerings, menus, retail
Opening Project Management
Customer Experience
Guest Experience and Satisfaction
360 journey - arrival to farewell
reservation process
upselling opportunities
cleaning protocols
attentive service
employee/guest interaction training
Food & Beverage Operations
user experience tools
Staff Training and Development
Standard Operating Procedures for Staff
Pop-Up and In-Home Experiences
Sales & Marketing
Target Market Analysis
Competitive Set Report
Creative Direction and Brand Positioning
Communication Initiatives Social/Digital Media
Comprehensive Website Review and Design
Marketing Collateral
Develop Key Strategic Partnerships
Sales Strategy and Revenue Generation Campaigns
Photo Shoot Management and Direction
Winery & Tasting Room
Tasting Room: audit reservation process, introduce best practices, tasting price structures, wine & food pairing programs, and staff training.
Brand Positioning and Marketing: brand positioning in a highly competitive market, website design & review, enhance digital/social media presence.
DTC and Membership: improve membership retention with loyalty initiatives, forecasting models, evaluate membership tiers, create allocation campaigns to increase overall bottle sales, establish seasonal sales plans, analyze sales patterns to maximize profitability.
Revenue Strategy: review strategies for wine tiers/categories, wine packaging, reduce COGS, and sales initiatives.
Private Events: venue and operational review, assess capabilities and optimal pricing strategy, create the framework to build successful event departments, and set up vendor relationships.
Tourism and Destination Management: create key relationships to define winery/tasting room as top destination. Develop strategic partnerships within the local community including tourism boards, convention bureaus, and travel companies.